01 / The business
Stephan Labossiere ("Stephan Speaks") is a relationship coach, best-selling author, and speaker. The business sells books, ebooks, courses, a membership, 1:1 coaching, live events, and merchandise, backed by a large social following and a deep blog library. The GoHighLevel sub-account was created on 7 July 2026 and the existing business has been imported into it.
02 / The assets inside the account
The audience is the headline asset: nearly 49,000 contacts already imported, plus a large presence on Facebook, Instagram, YouTube, TikTok, and X. The store catalog and hundreds of migrated forms and surveys show a business that has been selling successfully for years. The raw material for significant recurring revenue is already in the account.
03 / The product value ladder
| Tier | Examples | Price |
|---|---|---|
| Entry / impulse | Ebooks, bundles, mugs, T-shirts | $7.77 - $44.99 |
| Low-ticket digital | Trust Issues Masterclass, "Why Men Overlook the Good Girls" audio | $9.97 - $37 |
| Ask / access | Ask Stephan Speaks Anything | $97 |
| Courses | How To Choose The RIGHT Man, Manifesting The Man (Course) | $197 |
| Membership (recurring) | Manifesting The Man and Life God Has For You (Membership) | $497 |
| Coaching | Life / Couples Coaching Session, 3-session package | $497 - $1,197 |
| Flagship program | 30 Days To Healing Program | $1,997 |
| Live events | Heal My People Tour 2026 (GA to VIP) | $35 - $297 |
Why this matters
Every stage of a healthy ascension model already exists as a product. The pieces to take a new subscriber from a free lead magnet all the way to a $1,997 program and a $497 recurring membership are built. What is missing is the system that moves people up it automatically.
04 / The gap
The business was imported into GoHighLevel, but almost none of the CRM and automation layer has been set up. As of this audit:
The 49k list is dark
Every contact is untagged. There is no way to tell a single woman looking for love from a married man, an ebook buyer from a never-purchased subscriber, or a coaching lead from a merch buyer. No segmentation means no targeted offers.
Nothing follows up
No welcome sequence, no nurture, no cart abandonment, no post-purchase upsell, no reactivation, no membership retention, and no booking flow for coaching. A sale happens only if the customer does everything themselves.
The one-line summary
Stephan Speaks has a large, proven audience and a full product ladder sitting inside GoHighLevel with no engine attached. The revenue that a system like this would normally capture, automated nurture, ascension, reactivation, and retention, is currently left on the table.
05 / Where this goes
The Growth Plan tab lays out exactly how VisionPlay turns these assets into recurring revenue: the systems we build, the order we build them in, and a conservative view of what each is worth.